Howdy, Ya'll! 🤠☕

Welcome to Merchants of Dirt!

Merchants of Dirt is your insider's guide to the art and science of building, promoting, and directing off-road races. Join Kyle M. Bondo has he shares 20 years of practical sports management advice that you can use to start your own off-road racing business.

Merchant of Dirt is the official voice of Reckoneer, my outdoor events company that teaches new race directors the business of endurance racing, race promotion and event production.

Reach Out

Each episode of Merchants of Dirt touches on topics that all race promoters struggle with.

I would love to hear what you would like to hear on the show. If you have a topic recommendation please reach out to me via email!